Sales and Marketing Coordinator

  • SARIA Recruitment
  • Addis Abeba, Ethiopia
  • Mar 05, 2024
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Job Description

Main Responsibilities & Duties

  • Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation.
  • Provide market research, forecasts, competitive analyses, campaign results, and consumer trends.
  • Assist in the development and implementation of the company's brand strategy.
  • Prepare marketing activity reports and metrics for measuring program success.
  • Continually research new sources of prospective customer data and provide recommendations to sales and marketing leadership.
  • Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness.
  • Maintain updated records on the overall sales and Marketing activities.
  • Visit prospective and potential clients to identify needs, evaluate customer contentment and promote products.
  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
  • Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
  • Assist management team with various projects and marketing campaigns.
  • Participation in the planning and execution of promotional plans for small and large-scale corporate events.
  • Collaborating with marketing and communications managers to execute internal marketing and communications campaigns.
  • Performs other tasks given by the Manager as required.

Skills & Abilities

  • Excellent communication skills that ensure client needs are heard appropriately.
  • Extensive knowledge of marketing strategies, channels, and branding.
  • Strong organizational skills that contribute to successful campaigns.
  • Excellent leadership, communication, and collaboration abilities.
  • Ability to work within pre-determined marketing budgets and allocate funds.
  • Highly familiar with different marketing techniques and how to apply them.

Academic Qualification:

  • BA Degree in Marketing Management or related fields.

Years of experience: 6+ years of proven experience in the field

Salary: Attractive & Negotiable