Social Media Specialist

  • SARIA Recruitment
  • Addis Abeba, Ethiopia
  • Jun 11, 2024
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Job Description


Job Summary:

We are seeking a highly motivated Social Media Specialist to join our team. The ideal candidate will be responsible for developing and implementing social media strategies to increase brand awareness, engage our audience, and drive traffic to our digital platforms. This role requires a creative thinker with a strong understanding of social media trends and platforms.


Job Descriptions:

o   Develop and execute social media strategies to achieve marketing goals and objectives.

o   Create, curate, and manage all published content (images, video, written) across various social media platforms.

o   Monitor, track, and analyze social media performance metrics and provide reports to management.

   Stay updated with the latest social media trends, tools, and best practices.

o   Collaborate with cross-functional teams to ensure consistency in brand messaging across all channels.

o   Respond to comments, messages, and inquiries on social media channels in a timely and professional manner.

o   Monitor industry trends, competitor activities, and audience preferences to identify growth opportunities.



o   bachelor's degree in marketing, Communications, Computer Science, or related field.

o   3+ years of proven experience as a Social Media Specialist or similar role.

o   Excellent knowledge of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.

o   Strong understanding of social media analytics and reporting tools.

o   Proficiency in content creation and management tools such as Adobe Creative Suite.

o   Exceptional written and verbal communication skills.

o   Ability to work independently and collaboratively in a fast-paced environment.

o   Strong attention to detail and organizational skills.

o   Passion for staying current with social media trends and best practices.



o   Per company scale.