Main Responsibilities & Duties
- Ensure all marketing efforts serve to achieve immediate and long-term business goals. identifying and executing improvements for processes, content, and lead generation.
- Provide market research, forecasts, competitive analyses, campaign results, and consumer trends.
- Assist in the development and implementation of the company's brand strategy.
- Prepare marketing activity reports and metrics for measuring program success.
- Continually research new sources of prospective customer data and provide recommendations to sales and marketing leadership.
- Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness.
- Maintain updated records on the overall sales and Marketing activities
- Visit prospective and potential clients to identify needs, evaluate customer contentment, and promote products.
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
- Assist management team with various projects and marketing campaigns.
- Participation in the planning and execution of promotional plans for small and large-scale corporate events.
- Collaborating with marketing and communications managers to execute internal marketing and communications campaigns.
- Performs other tasks given by the Manager as required.
Skills & Abilities
- Excellent communication skills that ensure client needs are heard appropriately.
- Extensive knowledge of marketing strategies, channels, and branding.
- Strong organization skills that contribute to successful campaigns.
- Excellent leadership, communication, and collaboration abilities.
- Ability to work within pre-determined marketing budgets and allocate funds.
- Highly familiar with different marketing techniques and how to apply them.
Academic Qualification:
- BA Degree in Marketing Management or related fields.
Years of experience: 6+ years of proven experience in the field
Salary: Attractive & Negotiable